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As in Instagram make the service service. How to promote your business in Instagram? Adhere to such step-by-step action

The new marketing method of the entrepreneurial sphere, which is interested in a huge number of businessmen newcomers - how to promote the store in Instagram on their own (especially given the fact that many professionals have been chosen by this method as the main one for a long time). Instagram is called the portal, which makes it possible to increase the number of sales. He also contributes to the promotion of the brand. Next, let's talk about how to unwind your own store with the help of Instagram.

How the page is configured on the resource

Stick to those step by step action:

  1. First creates a page in the application. Information should have a business direction.
  2. Selection of the name exercise products and brand.
  3. IN obligatory Fill all the proposed profile custom lines. That is: We do and load an attractive product image, specify information about your online store, leave a link - where you search on the Internet.
  4. Next, we integrate the service with Facebook - the latter should also have your profile and an advertisement store.
  5. Think out how to promote your products, find unique expressions. In other words, prove to potential customers that your product will benefit them.

How to promote the goods in instagram

An independent promotion of the online store is a question that any novice businessman is asked. At first, each such entrepreneur is waiting for the most unexpected problems. And here it is best to use expert recommendations.

To date, the Internet is the most optimal option that allows you to deploy your personal business. Thanks to Internet marketing in new shop You can attract a huge number of customers. Just from the very beginning it is important to competently provide information about the product, and then it takes only insignificant adjustment of information.

Not every visitor of the Internet will be able to fulfill competently all the step-by-step algorithm. It is best to use the services of specialists. Yes, for it will have to lay out a solid amount of money, but it will be necessary to do it just once - to promote the store. If you do everything right, the money invested will quickly pay off.

Experts were allocated such areas to promote online store:

  1. Transfer the marketing procedure with a reliable company with professionals.
  2. Alone to fulfill the entire promotion process - if there are appropriate skills and knowledge.

The most important thing is that the store acquires popularity and profitability without the help of specialized companies. In addition, it will allow several times to reduce costs.

How can you independently promote your online store in instagram

The promotion of the online store on the network is free. There is never no money - a certain amount of money will still have to pay. Experts recommend adhere to the following rules when promoting their store in Instagram:

  1. All images must respond the subject of your account.
  2. Lay out images of products with people so that the buyer is faster than the size about the dimensions and the forms of products (let's say what size is from the product and so on).
  3. All images must be made with good lighting. It is best to edit them using a graphic editor!
  4. To demonstrate your goods from different angles, use the collages.
  5. Be sure to post photos of your happy buyers - together with the products purchased.
  6. Notify customers as your product costs and how they can get it.
  7. When selecting names, do not use words related to the sale. It is necessary that you notice you against the background of other competitors - so it is better to come up with something more original.
  8. On the avatar, put a bright image corresponding to the subject of your online store.
  9. Especially close attention is paid to the section "About me". Specify your contact details (how can you contact potential buyers of your products), as well as possible methods Delivery of goods ordered.
  10. Adjust everything clearly - so that the visitor immediately understood how it is possible to arrange and buy the goods you like (so that he does not have to do an independent search for additional information).

Of course, close attention should be paid to the content. Next, consider the question of the importance of content when promoting in instagram.

Content Instagram.

Always remember next Rule: Online store must have a positive reputation!

Thanks to the instagram, the implemented products may be popularly acquired in the shortest possible time. As a rule, images with recordings on this portal are personal in nature: who and what has been breaking against, who and where rest and so on.

Images laid out in this application (having text comments), should reflect all the benefits of the goods, cause it to acquire it!

In order to correctly insert comments with the text, it is required to analyze the market of potential goods. Examine how this tool use competitors, what format and quality photos like their visitors.

Proper placement of images

Promotion of the online store in Instagram assumes and work with images. They should benefit and have high quality. Photos should not be blurry. Only clarity - no blurry spots, there should be no other defects. Otherwise, all the impression will be immediately spoiled.

Getting Started with the development of this resource, exclude pofigism in the first stages - it is better to order the services of a photographer professional, if it is not able to do high-quality pictures. So that the images were brighter, you can use different editors and photoshop.

The basic condition for the image is its uniqueness. It must be memorized. It is worth applying original ideas, that is, to show creativity:

  1. Remove the image from different angles, use different filtering. Add light effects.
  2. Product categories of one direction can be photographed in one common picture.
  3. You can shoot short videos. The most important thing is that they are not meaningless to be something intriguing to your potential buyers.
  4. Push in the comments how products can be used in everyday life. Pay it as much attention as possible. Specify that one or another product can be used for what purposes.
  5. Your products must cause exclusively positive memories, so be sure to track reviews about images, let's refutations if there are negative comments.
  6. Always remember the following: Images must be colorful and bright. Not a single person will be interested in the dress against the background of the curtain - it will look much more attractive on the figure of the girl.
  7. Provide more information about the store - it is worth showing images not only products, but also implementing its consultants. Thus, you will show you that you can trust - that the online store is not "Fakes".
  8. You can still post information about who made your goods. Thus, the potential buyer will not doubt his high quality. This will help you to increase the number of orders and visitors.

Be sure to report to your visitors, what events have already been held by your online store, what is the number of happy buyers. Find partners among other stores. Best of all, if they have the same ideas.

Use hashtegov

No online store cannot be promoted in instagram without the use of hashtegov. All demanded information is found solely that way. Any text, recording must have such hashtegi - they are displaying the image in the text form.

To competently apply the tool in question, it will be necessary to optimize descriptions under the image. Keywords should be used, that is:

  • Do not abuse frequent use of key phrases.
  • Always use the name of the brand's promotion.
  • To each photo, sign a common for your Hashteg store.
  • Learn fashionable portal trends, use common records with tags.
  • Keep track of the relevance of placed tags to your images and page.
  • You still need to establish feedback with the same partner stores.
  • If there are any problems that you are not able to fix yourself - it is better to order services from a specialist.

What other tools can be used to promote online store in instagram

To make a store popular, you can come up with an action on the main page, when the visitor will be able to calculate its location in relation to you. Maybe the introduction of the game element. Secondary instruments are a contest for sold goods with prizes for winners.

It is possible to use images with riddles - so that the products are recognized. This is done like this: the image is divided into certain parts, then add the desired fragment to the desired location. Thus, it is possible to understand what exactly the store is desirable. This will enjoy many potential customers, namely:

  1. Reflection of competitive comments and images.
  2. Make so that the winner of the competition get a good prize. If the prize is "second-time", the reputation of the online store will be corrupted, and people will stop interested in the goods implemented.
  3. Spend a vote for realized goods.

Think about your potential customers

Any novice businessman must be aware of the following: customer base is the main component of success. Subscribers who will appear in your store, very much if you report them on social networks. The most important thing is to pre-enlist them.

When working with a likely buyer, you can use the following recommendations of experts:

  1. You can publish the records of probable buyers about your goods from instagram on other portals.
  2. Be sure to "Laika" client photos.
  3. Answer each client.
  4. Select access to customers - to create a positive image.
  5. Lay out posts with interesting and useful information that will attract more visitors and customers.

Show what you are capable

Provide probable customers to leave records under your goods - thus you can achieve a cognitive conversation. Experts believe that it is also possible to use such inventive methods:

  1. You can ask visitors that they know about the proposed products that they prefer.
  2. In the records under the images, ask other issues - a common plan. Perhaps someone will tell something interesting.

Potential client can always be found in social network. The main thing is that the online store is competitive, offered the goods real high Quality. So carefully track this moment. Another mandatory point is to create a profile on Facebook.

Write about potential products as much as possible, and you will not have problems with finding customers.

head of Communication Marketing and SMM KOKOC GROUP

In Russia, Instagram passed the traditional path of development of any trend: distrust, interest of single, universal recognition. In particular, in September 2014 in daytime mobile traffic He went over Twitter. But so far not all companies understand how to behave in the social network, attract and hold the audience.

Every day, Instagram users worldwide publish an average of 70 million posts and put 2.5 billion likes. Among them are quite a few advertising. Each user of this social network probably noticed new subscribers with the names of online stores. All because they were the first to begin to promote instagram accounts using the methods of mass-folloving or mass-lacking proven on other social networks. In the first case, the company is massively adding users to friends, in the second - lying around their photos. In both options, marketers are calculated on the response of people. For some time, these methods worked, but now the situation has changed. Mass-Folloving was stopped by SOCHET itself: now the account is blocked for a period of one to ten days if the number of additions to friends becomes the set limit. Mass-Layking came up with himself: Users began to perceive the companies like "White Noise" and stopped responding to them.

In our work, we use other ways to promote brands, thanks to which products will see not only account subscribers, but also their friends and acquaintances. For example, for one of the Moscow bars with a paid entrance, we launched a campaign with geotargeting: put huskies and invited to visit people near the establishment. Already in the first days of Advertising Instagram led to a bar from 20 to 40 guests. No less successful turned out to be Maskot Robot Fedya, belonging to Panavo ( official dealer "Mercedes Benz"). On his behalf, we organized a campaign to the Day of Defender of the Fatherland. The action was one-time and operated 1.5 months, but more than 600 people subscribed to the Fed Robot Account.

Bringing effect and advertising in top bloggers accounts. So, one small company selling covers for phones increased sales up to 200%. If she used to spread one case per day, now at least 200. The sellers of beautiful baubles are facing such an effect: decor and jewelry items. But the cost of goods should not exceed 9 thousand rubles, because users are less likely to make impulse purchases on social networks for large amounts. If the thing is more expensive, its choice is spent considerable time both in online stores and in reality.

If in general, talk about successful Russian examples of brand promotion in Instagram, then you can call Kalabasa, Podium Market, 2x2 TV channel. Here are what ways to attract the audience, on our experience, really work in Instagram.

Discounts

Offer the subscribers a nice bonus for placing photos of your product. This can be a fixed discount (3.5 or 10% of the purchase cost) or summarized for the number of likes (for example, 1 like \u003d 1 ruble). Then the user who posted a photo of your goods with the desired Hesteg, will receive a discount, equal to the number of likes from his friends. Sometimes marketers are afraid that in this case the subscribers will get too much discount. But think about if the discount is even 500 rubles at the cost of goods at 550, it means that the goods saw 500 people, most of which probably did not know about the existence of your account. And the more people know about it, the more sign.

Competitions

All people love gifts. Especially when a gift is handed a brand and when nothing special is needed for it. Offer subscribers to place in your account photo of goods with brand hashteg and promise that the user who scored the greatest number Likes, get this thing as a gift.

Offer users to make photos with your product, the best of which you post on the page of your account. And to stimulate subscribers, promise a small gift to the author of the selected snapshot.

Help star

To date, there are two types of "stars" in Instagram: people known outside the social network, such as singers, actors, politicians, TV presenters, and bloggers. And to those, and others can be referred to as a proposal, tell us about your product, but there are subtleties.

Demonstration of goods in a popular instagram can cost expensive. But as payment, you can try to offer my products to blog. For example, if you sew the dresses, then give one of them. In the case of very popular accounts, there are practically no options: the publication will cost money. The main task in this case is to choose the right place in which the desired target audience is concentrated.

In the case of a media personality, it is advisable to avoid direct advertising: this option is inconvenient for you, nor for the "star". It is better that the top blogger posted a photo of the product with the signature "Friend gave<>And I am very grateful to him. And thanks to the manufacturer, here is a link to it. " Then the subscribers of the channel of the blogger, going on the leader of opinions, with a high proportion of probability will want to buy the same product.

You can negotiate both with bloggers, and with players you can either independently, or give this task to outsource - excursions selling accommodation in Instagram (for example Labelup) and providing a list of top bloggers with which they cooperate. Accommodation through the stock exchange can do from 800 rubles to several tens of thousand rubles for one message. Of course, this amount laid the percentage of the stock exchange, so if the budget is limited, it is better to negotiate with bloggers and public owners directly.

Use Russian hasties. If the company works only in Russia, you should not use Hestegi written by Latin, or English-language words. Otherwise, the audience is blurred, since they enjoy not only Russians, but also residents of other countries.

Add hashtags for interest. Determine which of them most often puts your target audience. For example, if you do something in the style of Fashion, then your Hestegi "Liftoluk" or "Deffki".

Check the places. Geotargeting allows you to accurately orient promotional materials on the target audience Regional feature. Few people know that even if a person does not make geprovement, then the photo is still tied to the place of "his birth". Therefore, it remains only to set up a campaign to show advertising materials to users within the selected geographical area: region, country, regions, cities or several cities.

Create Personal Accounts. Try using mascots - accounts that are conducted on behalf of the character. For example, the famous cat Matroska Hockey Club "Admiral". The character may not just put the husky, but also charismatic behave. With this approach, people themselves respond to the account themselves, and show it to friends.

More beautiful photos. Even if you sell a visually unattractive product, such as paint banks, it does not mean that the path in Instagram is closed. Think wider: taking pictures not the goods, but the fact that with it can be done. Let it be painted your paint door or covered by your laminate floor.

Open the flashes. Show account subscribers not only official photos of your products, but also how the workflow passes. If you sew clothes, take a picture of yourself at work, if you sell electronics, demonstrate how the warehouse looks like.

Add inside. Encourage subscribers with the "First-hand" information: Show new items before they appear on the site. Alternatively, you can form a focus group and give it to test the goods. Do not be afraid of negative feedback: Even in this case, you will support contact with the audience and once again demonstrate your interest and loyalty.

Always react to brand mention, work with a reputation. In this case, you can turn into your subscribers even negatively configured users.

Do not distance the Account in Instagram from other social networks. Having a photo, after a while, share it, for example, in Vkontakte or Facebook by adding text support. In this case, users will know that you are present in many social networks, and will choose the most convenient way communications.

Unlocking an instagram account independently and each can each, but it will require preliminary preparation, a little imagination and the mountain of patience. Easy and playing to get thousands of subscribers You can pay money to a third-party specialist or SMM agency. True and here you can expect unpleasant surprises in addition to considerable spending. If you have free time, the most optimal option will deal with all and become a pros in instagram promotion.

Is your topics suitable?

Before you begin to promote, it is necessary to understand whether instagram is suitable for your subject. Jurisprudence, accounting, medical services (except plastics) will be difficult to submit on social network. Interesting photos and bright pictures, that's what they are expected of you, and if in the choice of visual content you are limited to complexity. Of course there are craftsmen who can promote any topic, but it requires a more professional approach and considerable advertising funds.

The most popular topics in Instagram are beauty, fashion, clothing, sports, food, travel. If you have an online clothing store, your culinary channel on YouTube or an interesting life is not even thinking. Welcome to Instagram.

What do you get?

To date, Instagram is one of the most powerful sites for promoting business, brand, personality or creating a thematic community for further earnings. However, it is worth considering some features that photo hosting users are faced:

Create an account and arrange it for all the rules in the web version of the service or through a desktop application. The application is available in windows Store, you can find it in recent versions operating system.

It seems everything is clear, just worth clarifying about the link. She can lead not only to the site, but also on any page on the Internet. Often account administrators add the address of their VKontakte pages or in classmates, where there is a basic activity.

Step second. Publication of photos, video and Stories

  • photos;
  • photo gallery;
  • video;
  • stories.

All this is complemented by all sorts of filters, stickers and complemented photos. There is where to disperse. By using all the tools, you can stand very well. Most stop on some pictures loaded from the Internet.

How can I publish photos

  1. The optimal option is a phone or tablet. Make high-quality pictures on camera, add effects, invent hashtags and drove. You can also download pictures and videos on your smartphone and then publish them in instagram.
  2. Third-party services. If you work much more handy through a computer, this is an option for you. Here are some services that allow you to work with Instagram accounts:


Register, attach your account (in kuku.io still need to install their application on the phone) And start publishing photos and videos. One nuance: Start working with such services only if you have all the logins and passwords with which you can restore access to the page. Instagram does not like such sites and calmly reset the password, suspecting an attempt to hack.

You can also publish photos and videos from a computer without third-party services, how to do it here:


Add to photos and video hashtags

The entire search for publications in instagram occurs on the basis of hashtegov. Perhaps this is the only social network in which their meaning is difficult to overestimate. Be sure to add.

How to pick up hasties:

  1. The easiest way to go to instagram from a computer. In the search bar, start entering the words that you think can be popular. Next will see how much at the moment in searching Instagram materials with a similar hashteg. This method is simple, but it is not the most efficient.
  2. Using the WebSta.me service will reduce the time to search, and will also allow you to find more you need Hestegs.

Competent use of hashtegov will increase the coverage of your publications at the same time will attract an interested audience that will put likes and subscribe to the channel.

Cheating subscribers

Many will miss this item, because the cheating is risky. Account can block, and the administration is unlikely to make you concessions and restores the page. However, if the cheating will be successful, you will get an excellent base that will help you in further promotion.

What will your cheat will give you:

  • for a small amount, make the visibility of the popularity of the account;
  • guests of the Pages will be more willing to subscribe to the channel;
  • massolong will work out much more efficient.

Not thick, but at the initial stage there is a great base. Here are some services where you can order instagram subscribers inexpensive.


If you need a thinner setting, you can buy subscribers via ships
. Here you can specify the floor, the number of subscribers, subscriptions and the other. The price will be more expensive, the quality has to pay extra.

Massing, Mass Demying and Mason

The idea is simple - you do well others and some in response do good to you. Put the huskies, subscribe to the channels, communicate in the comments and your account will be noticed, and you may be confused by content or product. It sounds simply, but in practice it turns out much more difficult, or rather the Mourney. In order for this way to earn at least some feedback will have to work.

To automate and thereby facilitate the simplication of likes and cheating subscriptions, you can contact the help of services

Be vigilant, such an automated method of promotion is also punishable in Instagram and the account can be blocked. However, the most reliable thing to do everything is manually, but many simply do not have time for it.

Also in the initial stages do not forget about hashtags for mutual likes, subscriptions and comments:

For subscriptions:

#Follow #FollowMe #Follow4Follow #FolllowForFollow # Fauga # follow-up # Forehouse_Name # Launching # sign up # signature # signature and other

To get likes:

#likes #likeSforlike # Likes4likees #likesforFollow, # Likes # Likeivaean # like # Like # Like # Likeyzalaiki and others

For comments:

#CommentForcomment #comments #CommentForcomment # review # reviews # comments # comments # comments and others

Order advertising posts for bloggers

By the time you come to paid advertising you already have to be a good back: 10-20 posts, feedback (Likes, Comments) Subscribers (more than subscriptions). When interested users will go to visit you, they must see that you are popular and they are adjacent to the well-known community. Few love to be the first.


Important:

  • choose communities with similar topics;
  • experiment with promotional materials;
  • use bright and understandable photos;
  • add interesting and concise descriptions;
  • do not forget to put a link in the description on your instagram account (others do not work out).

Targeted advertising

One of the main features of targeted advertising - you can afford an active link not only to your account on the social network, but also on any other page on the Internet.

What formats are available:

  • the photo;
  • carousel;
  • video.
  • geographical targeting;
  • age-related targeting;
  • you can customize advertising only on women or only for men;
  • the ability to enable and disable advertising at any time;
  • the coverage of the audience depends on your desires and the size of the budget.

Despite the seeming advantages to set up high-quality advertising much more difficult than ordering it with a popular blogger. Such a format for those who are ready to experiment, clearly puts the goals and knows its audience.

Competitions and jokes

Tempting format that proper approach It can be not bad to help in the promotion of the page. Despite its prospects, many refuse such promotion due to some difficulties:

  1. Competition or draw need to come up with. Without a bright idea, it will be difficult to draw attention to the event. Typical pictures with the word "draw" work badly and may simply not justify expectations.
  2. Need a significant prize. Integer Instagram users place on the page photos not related to them are very difficult. Therefore, the prize should be rare, original or expensive. And better all together.
  3. For the drawing you need to follow, respond to comments, and at the end hand the prize to the winner. It is true, many such a prospect just scares.
  4. Competition needs promotion. Many organizations launch large-scale advertising campaigns with banners on the streets, flags in stores and support on the Internet. True, the organizers are most often limited to targeted advertising and ordering posts and bloggers.

If it does not frighten you, then boldly proceed to planning and implementing.

What is the main thing in any business? Of course, the ability to sell. Whatever business has a person, the basis of its activity will be sales. Sales in a broad sense occur at each stage of business processes. For example, it is often necessary to "sell" yourself - investors (in theory of sales there is such a term as "first sell yourself"), the company is a general public and so on. The whole process of business interaction is subject to sale elements. And the basis of any sales is the conviction. If someone is convinced that he needs your product, he is ready to buy.

Speaking about promotion, it should be borne in mind that this process differs little from a typical sales strategy. Here you also need to take into account behavioral factors, to predict the client's objections and prepare for all kinds of development. But first things first.

How did Instagram become one of the best platforms of product promotion?

Platform Instagram is designed for visual content. Perhaps the developers understood the prospects in the field of marketing. Initially, it was a place where you can see a lot of beautiful photos, lay out your own and tighten your self-esteem with huskies. By the way, compared with the same Facebook, in the instance, users more generously put likes.

Previously, there were no social networks, fashion magazines were performed this role. Behind the trends in fashion, about how to make a beautiful makeup and where to buy fashionable things - it was necessary to buy monthly magazines. Now they have no need. Visual content always attracts more attention than text. Entrepreneurs and other adjacent specialists quickly understood the value of this site. It gives ideal opportunities to show the goods face. Another important factor is the target audience.

If the entrepreneur sells clothes, cosmetics, goods for children or home, equipment, gadgets and even real estate, then instagram for it will be an indispensable platform. Beauty salons, if they understand all the problems and fineness of marketing, should chant the instagram. Because anywhere else they can not get such an audience and are so ideal for the promotion of their services.

Today, this trend continues to grow, as the instagram in the souls had to consumers. Provided people suffer a shortage of time. Perhaps they once dreamed of getting the opportunity to see all the offers of their city in one place and quickly. Instagram embodied this dream. Now there is no need to spend the only day off of the shopping. Each modern store is simply obliged to have a page in instagram. There is no distance between the buyer and the seller now. Your offer is always in your pocket from customers!

How to promote the goods through the "Protim" button: Marketer Tips

Under such ideal conditions, there is no need to choose a platform: traditional media or social networks. The rest is just a matter of technology. So how to promote the goods in instagram?

The first step is to transfer the status of the account from the usual to the business profile. This is done in the profile settings. Once the business profile is enabled, you will get the opportunity to promote individual posts. The "Promote" button allows you to work offline from Facebook. For settings there is no need to go to the main page on the FB.

Settings Promotion

After pressing the button, you need to specify the goal of promotion. If there is an online store, you need to check out the link to the main page. If it is not, then you can specify the phone number by which potential customers can receive additional information.

The next button will be determined depending on the purpose of the Promotion. For example, if the transition to another resource is assumed, marketers recommend using the "Learn more" button.

Important detail - audience settings. Given the fact that you pay money for marketing advancement in Instagram, you can not ignore this item. The system itself offers two options: manually or automatically. If you set automatic values, then instagram will decide to show your offer, and who does not. With the second method, you need to go through several points and set the necessary values. In fact, you make up a portrait of a potential client.


It will be necessary to specify:

  • region, city, country or several countries;
  • gender and age;
  • interests.

The last item is desirable to leave as it is. There are no accurate data, but it can be assumed that the system will collect data on interest on the basis of information on the user profile. But it is not a fact that each user points out its interests. Other customers who are poorly focused on instagram can stay overboard.

Another board concerns the choice of the configuration method. For persuasiveness, each specialist or entrepreneur always exposes its settings. But for general analysis, you can use the choice of instagram for a while. That is, the next time you start promotion not to specify everything manually, but select "Automatic" mode. Then you should get the data for the same period and compare. Which method gives more responses, it should be applied further. This is a more professional approach.

Setting up the budget

The most controversial moment - the choice of budget. Methods of promoting goods with paid advertising offer quite flexible options. In particular, there are two indicators for the reference point: the amount of advertising and the desired coverage of the audience.


If there are no problems with the sum, you can choose the maximum coverage. By the way, there is no need to take into account the restrictions instagram on activity. The paid post can cause many responses, likes and comments exceeding installed limit. If the systems sees (it seems usually), that this is the result of official advertising, then no banner or comments will follow. Even if the robots error will fall under the filter, you can easily get out of it, referring to the launch of paid advertising.

It is not a problem to promote your goods on the Internet. You only need to go through a new track once. At the end of the settings, the post should be issued properly: high-quality photos, beautiful description, contacts for communication, hashteg and emoticons. Preview will help to see the offer through the eyes of the buyer.

Payment is made by bank card. After the transaction, the post is sent to moderation. The system will check the content of the post and payment. It takes from 30 to 60 minutes.


Then your product is ready to conquer the hearts and wallets of buyers. If it is necessary, you can suspend promotion at any time and then continue as usual.

Additional ways

There are a few more simple Soviets How to promote, methods and events that will be useful. The worst way to reduce the attractiveness of the post in the eyes of users is to describe the goods official, dry language. Also, the sophisticated clients have already managed to hardly bored standard phrases like "Hurry up", "we are always glad to you", "proposal is limited" and so on. It is better to high in popular bloggers - how do they present the goods? Very simple - in the form of a story, as if he tells his friend about the new acquisition. It is important to be able to create an atmosphere of private communication.

Another way to promote is the organization of contests and draws. The prize may be small. As practice shows, people love to participate in contests even without a prize. But with the prize is still more reliable. This gives the maximum level of involvement.


If there are few subscribers or the results are still weak, you can agree with already more or less promoted bloggers and agree with them about advertising your profile / product. The best way - Send your goods as a gift with a hint of advertising post. They know perfectly well that the gifts give them not for beautiful eyes, but for advertising.

Conclusion

Once it will put the page on the stream, then it remains only to support it with new offers. You yourself, then make sure that in this matter the most complex is a set of more or less solid number of subscribers.

From the author: Hello, friends! Today I will tell you about how to promote the online store in Instagram. If you decide to open your store in this social network, our article will definitely help you - in it you will find the basic principles of the promotion of the online store and tips, how to dial a large number of subscribers.

Before becoming popular in Russia, Instagram passed the usual trend development path: distrust and then universal recognition. In August 2014, he walked around twitter for mobile traffic. The whole world is drawn into this fascinating social network, annually more than 50 million photos and pictures are loaded on user page.

Some users manage to lay out really high-quality pictures that are interested in other people. It is they who attract Follovover - and where there is a mass audience, the money is spinning. This I lead to the fact that in instagram you can earn, and even very well.

Here are several useful Sovietsthat will help you make an online store in Instagram. Consider them, and everything will turn out.

Decide that you will promote. Basically, through Instagram, goods categories "Beauty and Fashion" are well for sale. But this should be something new, not similar to competitors.

Look inspiration. Find a successful store and try to understand what is the guarantee of its success. Only in no case copy ideas, just look for inspiration.

Make a storage logo. If you cannot make a logo yourself - refer to the graphic designer.

Create an interesting account. The username must not only be unique, but also short and easily pronounced. On the WCU of your profile, be sure to place the store logo.

Fill your profile. Enter short description Store, do not forget to specify email and phone number.

Load images and fill in product descriptions. Make sure that the photo is high quality, and the information is reliable. You can specify payment and delivery methods.

Daily Instagram users publish almost 60 million posts and raised an average of 2.7 billion times. Among all this a lot of advertising. You probably noticed accounts with the names of online stores - I will reveal the secret, they promote instagram accounts using methods tested on other social networks, by type of mass-liking or mass-folloving.

The first method is when users (or bots) massively launching photos of the company, and the second - when add to friends. In both cases, marketers hope for people's response. Sometime, these options worked, but now the mass-folloving has ceased to socially. If the number of additions to the Friends exceeds the established limit - the account record is blocked for a certain period.

Subscribe to friends and high-quality photos

Instagram has a special feature to subscribe to friends in other social networks. Just leave a link to your Vkontakte account or Facebook. This will attract curious parishioners to your page.

And also follow the updates of friends, sometimes view photos and leave the appropriate comments, ruthlessly put like everyone in a row. All this will help you to score more subscribers.

The main component of a successful account is beautiful photos. Choose the topic depending on your classes, and post the corresponding images to it.

Hashteg and geo tags

Pay attention to geo tags and hashtegi - they facilitate the search and enable your photo to highlight in its first rows. You can write hashtegi both in English and in Russian, it all depends on the genus of your activity. If you work only in Russia, I do not advise you to apply hashtegi written by Latinov - the audience is blurred, since they enjoy not only Russians, but also residents of other countries.

Popular Instagram pages

View Celebrity and Popular Users Pages in Instagram. They may notice your activity and add to subscribers. Take part in a variety of shares and draws of famous labels. So you will kill two hares - you will find yourself an active user and, perhaps, even win the prize.

Services and programs

There are many programs that help efficiently and quickly develop an online store in Instagram. there is paid ServicesBut there are several non-investment of funds. I'll tell you about them:

Addmefast is one of these services. It provides such a service as the promotion of accounts in Instagram, YouTube, VKontakte, etc. In this program you choose that you would like to comment, where you wish to put like or win what you are interested in, and everything is too excessive. Addmefast does not sell likes, views, etc. This resource does not require personal information, as well as passwords and login of your pages.

There is another popular service in the CIS, where you can score a lot of likes, comments and subscribers, - Gainer. The resource navigation is quite simple, but if you still have difficulty, the support service will decide any of your problem in a short time.

Instagrambot - this program Does not require the installation of proxy servers, and this will save a bunch of time, especially if you do not have knowledge in this area. The server is very simple and easily gaining subscribers. You just need to insert a link to your account and select the desired amount of follovers. Then the program will do everything herself.

Instaget is another bot, easy to work, but I do not advise you to use it if you know well english - You easily confirm in it and make a mistake. I also do not advise you to pay attention to scripts - these programs no longer work. A couple of years ago, the scripts really helped to promote the account, but today it is a divorce. If you are offered to buy a script, do not turn around, you just throw money into the wind, and maybe even lose account.

Follow our advice, and your online store in Instagram is ready, and most importantly - you will have a large number of likes and follovers, you can unwind and make money on the sale of goods with this social network.

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