Google launched a search on blogs, albeit late. "Pink" in the search market

Often one innovation becomes the cause of the other. Until recently, the BLOGGER has been working as a search engine-based search based on Google. We were, and still available, widget " Search window", but he does not work. Instead, Google imperceptibly introduced a simple blog search for Blogger. On the one hand, this is a simplification and loss of AJAX solutions, and on the other - understandable and tracked in the same Google Analytics. mechanism.

• How to create a blog search for blogger

Blogger Search Widget for Blogger

Let's start with the fact that in the list of widgets on the blogger there is still a "search window" that allows you to search for blog, blograll and other content you specified on the basis of the Google user search system.

Widget "Search Window" does not work

That's just on the official blog Google, in browser Chrome., With adblock disconnected, according to exact keyword, he does not give anything and it will not be clear whether it will be fixed in the future or not. The problem has appeared long ago, and its results are not visible.

Here should be noted that user google search Works in protected mode, via HTTPS, to ensure user data confidentiality. On the one hand, this is good, but on the other - it is impossible to know that users were looking for a blog, and this is really interesting.

Site Search from Google for Blogger

In fact, hectares entered Google. I did not fix something, but wrote a JavaScript code using a jQuery biliothek, which makes a redirect on Google search.

$ (". SearchBox Input"). ON ("KEYPRESS", FUNCTION (EV) (if (EV.Which \u003d\u003d 13) (window.location.href \u003d "https://www.google.com/search?q \u003d Site% 3A "+ window.location.hostname +"% 20 "+ Encodeuricomponent ($ (this) .val ());)));

At the same time, the HTML code of the search form for insertion into the usual HTML / JavaScript widget may look like this:

Thus, the user enters the search query in the search form, clicks eNTER button And the script redirects it to the Google search page on request:

site: [ domain name] [search query]

The solution is quite universally, but do not forget that you need jQuery for him!

How does the blog search for blogger work?

As such, the search system on Blogger existed and is used for listing on the archive pages for a long time. If you have enough messages on your blog, click the "previous" link and you will go to a page from this type of the URL:

Http://www.?updated-max\u003d2013-11-21T08:00:00%2B02:00&max-Results\u003d7

It should be noted that in the default (default) file robots.txt folder / search is prohibited for indexing, here is such a string:

DISALOW: / SEARCH

It is right. Otherwise, you will get a lot of double pages, which can lead to not the most pleasant consequences.

The main thing is that the blog search is now through this address, indicating the Q parameter in which the request representing the search phrase is transmitted, for example:

Http://www.?Q\u003dphp.

In this case, there will be a search for messages in which the phrase "PHP" is present. It is noteworthy that there is no morphology, i.e. Lead search by accurate coincidence with the specified phrase.

How to create a blog search for blogger?

The mechanism you need is. The case is small - insert a search form. To do this, we will use the HTML / JavaScript widget, which allows you to add applications to your blog or other index codes, i.e. We are loved.

HTML / JavaScript widget for Blogger

Just go to the section " Design»Your blog and click link" Add Gadget"In the section you need. In the window that opens, find and click " plusik»HTML / JavaScript gadget. In the window that opened, in the "Title" field, specify the form header, for example: Blog search, - and in the "Content" field, write the following HTML code:

Obviously, instead www.Syt. You will need to register the domain name of your blog. It should also be noted that I brought the easiest and working option that you can change and arrange as you will be used. Click the " Save».

The result of the search looks on my blog as follows:

Blogger Search Result for Blogger

It should be noted that the request does not remain in the search form field, and the backlight keywords absent. Nevertheless, it is better than nothing. Well, if you wish, these problems can be eliminated using the same JavaScript.

Let's summarize

Creating the same search form and adding it to a blog through the HTML / JavaScript gadget does not constitute something complicated. In the article I brought the simplest, but quite working version that I use it myself. I have everything on this. Thanks for attention. Good luck!

at 8:00

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The popularity of the Internet continues to grow. Today, its services, according to expert estimates, are used by about 14% of the population over the age of fifteen years (that is, about 694 million people). Moreover, when evaluating the audience of the global network, users who have mobile Internet access and visiting Internet cafes, clubs and training classes are not taken into account. The leading positions in the number of Internet users still occupy US (152 million people), followed by China (72 million) and closes this Troika Japan (52 million).

Standards noted the advanced dynamics of the third world. IN currently Only a quarter of all Internet users live in the United States, while ten years ago, their share was more than two thirds. Nevertheless, one cannot argue that the Internet has become equally popular worldwide. While he is most common in the USA, Europe and Asia. If we talk about the countries of Latin America, then it is not so popular there. For example, the leading position in the number of Internet users in Latin America Brazil has only 13.1 million network connections. And such a continent, like Australia, is only 15th place (9.7 million users).

If we talk about Europe, then there are leaders in the number of Internet users of the Internet are Germany and the United Kingdom, which occupy the fifth and fourth places in the world ranking (32 and 30 million users). As for the most popular Internet resources, then the first three places are given to the sites of such companies as Microsoft (538.6 million visits), Google (495.8 million) and Yahoo! (480.2 million). Next follows the popular American Internet exchange EBAY, which occupies a fourth position (269 million visits).

If we talk about the type of content that today attracts Internet users, then first of all should be called blogs whose popularity grows as on yeast. Recall that the blog, or web log ( from English. Blog, Web Log - Virtual Network Journal or Diary of Events) - This is a website that is the main content of which are regularly added records, images, or other multimedia filling. On the author's composition blogs can be personal, group (corporate, club, etc.) or public (open); By content - personal (open or closed), thematic or common. Blogs can be united on the network by thematic signs or by other criteria. The popularity of blogs as a network communication environment is currently much higher than that email, newsgroups, web forums and chat rooms. Moreover, the web logs are sometimes so closely intertwined among themselves, that some users already consider their kind of collective intelligence of the network community. In Russia, such blogger systems such as LiveJournal.com, liveinternet.ru and Diary.ru received the greatest fame. But the leader in popularity among blog hostings in RuNet remains LiveJournal.com - according to the "Yandex" statistics, it is significantly ahead of the Russian analogues of Liveinternet.ru and Diary.ru.

As you know, the modern Internet user is usually looking for information on the network using search services. But, since the search blogs in standard search facilities, due to the specifics of their creation, formats and supporting software, is somewhat difficult, there was a need for specialized search services that would perform the search exclusively on blogs.

For example, Specialists of the Amsterdam University conducted a thorough analysis of the Logogdigger.com search engine logs for May 2005 (this is 1.2 million requests), having studied it from different sides: the goal of search queries, their subjects, as well as user behavior. It turned out that the blog search is significantly different from the usual search on the Internet. Here are 52% of all search queries (and after filtration "garbage" - and all 78%) are names of their own - these are the names of people, the brand of goods, the names of firms, the names of cities, etc. In addition, general thematic queries (linguistics, humor, Islam) are very popular, with which people are looking for blogs of specific topics. However, users when searching in blogs behave in about the same way as on ordinary search engines: short sessions in which attention is paid mainly to the first search results.

(http://www.technorati.com/)

Until recently, the most popular search service blogs around the world was the TECHNORATI website, which provided a search for 17 million diaries. At the end of July of the current year, this largest blog search engine updated the interface, and also made some changes in the kernel to speed up the processing of requests.

Among the main innovations, you can note the appearance of the Discover, Most Popular and Favourite navigation panels. Discover is a thematic blog catalog, Most Popular - rating, and in Favourite, the visitor can add favorite blogs and, at will, make a sample of only one.

As for changes in the search kernel, the TECHNORATI guide reports on more prompt requesting requests and more correctly defining links in blogs. In the near future it is planned to implement language localization, faster indexation, as well as detailed statistics throughout the global blogosphere.

According to the leadership of the search engine, the changes in the work were necessary, since the site could not fully ensure the convenience of use. According to Technorati, the size of the blogosphere increases on the exhibitor and is already approaching 50 million blogs, which, undoubtedly, was also one of the main reasons for changes in the service.

Search blogs from Google ()

Google's most popular search portal also expanded its search capabilities using a specialized search module in Internet diaries. Google Internet archive will include all blogs, and not just those that have previously been published on a special Google Blogger website.

At the moment, the service exists in beta and the search can be carried out only on blogs published since June 2005. However, according to representatives of the company, work is underway on the inclusion and those diaries that were published on the Internet earlier. Using a new search engine, you can find blogs by author or by published message text. And Google will actively index all blogs having automatic system Monitoring changes in webpage.

The Creator of Technorati After the appearance of BlogSearch, Google published a letter on his company's blog, which welcomes the appearance of Google in the blog community. He writes that the search portal decision to enable blogs to their archives showed that Google seriously perceives this relatively new Internet phenomenon.

We also note that recently google system Began to conduct a corporate blog in Russian. The first post, which appeared in this blog, wrote the head of the Russian division of Google Vladimir Dolgov. Russian blog lead Russian-speaking Google employees for a Russian-speaking audience. The blog is located at: googlerussiablog.blogspot.com. The Russian division of the company hopes that bloggers will support the corporate blog Google, sending their wishes about what information they would like to see in it.

Of course, Google is by no means the first company that decided to include blogs in its search, but such a solution can really be considered a sign, since this portal is a clear leader among Internet search engines. Note that even before the creation search service. Blogs, Google acquired a firm that contributed to the transformation of web logs to the World Phenomenon (the most popular search engine bought a company PYRA, and with it and technology standing for the Blogger system - software and a site supporting millions of blogs around the world).

Google's strategy is to ensure that users receive all that they want, regardless of the request. After all, people often seek information about what is happening at the moment they want fresh news and comments that can be found sometimes only in web logs.

However, the users of the search system from Google have already noted the inconvenience of a new search engine. For example, the default sorting is traditionally happening by the relevance of the request, and not in time, which is especially relevant for blogs. After all, in the blog search, the main thing is efficiency, and not relevance.

Work with blogs and other international search engines. So, in the news section on the portal Yahoo! There is a new search option - in news and blogs. List of blogs in which the specified key phrase will meet, will be displayed in a separate window, next to the news ribbons of the largest information agencies. After all, despite the fact that bloggers are not professional journalists, they sometimes exceed the funds mass media And speed, and according to the details of the description. In addition, journalists are physically unable to highlight all events. At the same time, the blogs still do not guarantee reliability, so Yahoo! I did not mix the information from them from 6.5 thousand responsible news sources.

In addition to messages from blogs, search engine users can see amateur photos of events on the Exchange website of Flickr, owned by Yahoo!. Snapshots of the consequences of explosions in London or Hurricane "Katrina" in the United States attracted especially many visitors.

The well-known search resource ASK.com (http://www.ask.com/), belonging to the company IAC / InteractiveCorp, also recently acquired the option to find information in blogs. New service got a name bloglines. At the same time, representatives of the resource note that their brainchild differs significantly from other similar services that work as traditional search engines, and filtering spam, which recently began to acquire just threatening scales and blogs.

Users will be able to save searches and share their results with others. They will also get the opportunity to place their own searches on sites such as Bloglines and Digg. The company also does not intend to be limited to the introduction of a new service only on its search resource, which has recently been completely redesigned, and is going to integrate new technologies in Bloglines.

Blog search on yndex ()

The search for blogs in the Russian part of the Internet is not worse than international. The best search Blogs in RuNet organized the search portal Yandex. Moreover, on Yandex, there has been a search for all RSS-formats for a long time (RSS - a family of XML formats intended for describing news feeds, announcements of articles and blog changes), and even a news feed in addition. And it is unlikely whether Google will have time to index blogs as Yandex does.

And recently the company Yandex has improved its blog search service - now on main page The site presented such indicators of the blogosphere as hot topics, popular blogs and blog hosting.

Searching for blogs as a kind of tool for navigating public opinion on the Internet, now allows you to explore the mood of users and the Russian network. On request are not only records, but also streams, and the search relevance is significantly improved. In addition, due to the appearance of a saved copy, the user can watch the full text of the records directly on the Yandex, without moving to this link. Advanced search makes it possible to search separately in blogs and forums by category, as well as find records of references mentioned in them.

Today, in the search basis for the blog search service, launched by Yandex In December 2004, more than 800 thousand Russian-speaking online diaries are contained, and every day this service processes 100-160 thousand new records. Total Yandex is known more than 45 million blog entries and forums.

Trying to work with blogs and other Russian search engines. For example, at the end of 2005, the communicative service "Rambler Planet" started (http://planeta.rambler.ru) - a single block of portal communication services. The new Rambler project is positioned as a means of creating a user of its own representative office on the network, the core of which is becoming a multimedia diary. In this diary, you can publish and view not only text messages and photos, but also videos. Moreover, the "planet" is integrated with other resources of the portal - Rambler Photo, Rambler Group and Rambler Vision. And at the beginning of this year, a new opportunity has appeared in the Rambler Planet multimedia diaries. Users can now organize thematic communities. I am glad and one more new feature - The possibility of SMS-publication. Now enter records in your online diary with help mobile phone. Soon, you can connect RSS and diaries from other systems and organize ratings. All the existing communities today are collected in the thematic catalog of Rambler.

Russian "blog" ()

In addition to Yandex, the search in Russian blogs is also carried out on the website of the domestic project "Blogus". Of course, this project is far from the full of the coverage of the blogosphere, which is in Technorati or Yandex, but it is possible to find interesting information there. The service is still in the beta version, its interface is constantly being improved, and in the near future it promises to become a fairly simple, functional and convenient search device, oriented on bloggers. At this stage, the Blogus developers plan to keep and index no more than 10 thousand of the most popular blogs. Thus, if Yandex allows you to carry out the widest search, then the "blog" will become its narrower thematic addition, taking into account the authority of a blog.

Recently, the so-called "partisan marketing", "Crall marketing", which is aimed at an increase in reference masses from blogs, forums, sites of questions and answers, comments, is increasingly gaining popularity. If you do not have time to carry out these works, it is immediately ready to recommend the guys from the Referr service (their examples).

Today I will briefly tell about the basics of efficient use of Google search results for efficient storage marketing. This topic It is also relevant because Google hides part of the search filters that have been available earlier.

View Google issuing in other countries

In the age of personalization of issuance, it became almost impossible to quickly view the search results in another country, as local users see it. However, there are still options.

Algorithm for viewing issuing in other countries

• we go into the "Incognito" mode in Chrome (Ctrl + SHIFT + N);
• in the address bar, we enter the Google domain of the respective region and / NCR (the method is outdated and not working) - this method Apply to all regions;
• it is advisable to switch the browser interface language into English
• enter the required request and get the result;

The above-described method is no longer efficient.

To check the issuance from the selected country, use VPN. For example, built-in free Opera browser.

To view the issuance in Google USA, there is another way - this is the use of AOL.com website, which aggregates the issuance of Google.com. The main thing is not to forget to search in the "incognito" mode.

Google search for forums

What makes this filter? It filters the search results and displays only those that relate to the forums and listings of questions and answers. This filter is very useful to those who want to raise the brand recognition or goods in discussions. It is very easy to do, searching for the topic on information resourcesWhere people need your product or service. The main thing is not to advertise, but help people. The link is only an addition or one of the possible options for solving the user's problem.

https://www.google.com.ua/webhp?tbm\u003ddsc - search for discussions (the method is outdated, Google has deleted functionality)

This filter also has more subtle settings that will help find only fresh topics on forums (day, week, month) or leave results from the country in which you are.

Supplement: Any. search query You can redo the search for discussions by adding to the end of the address bar & TBM \u003d DSC

Google Search Blogs

In order to limit the search results and see only the issuance of blogs, enter the following address

Especially for the site

Vladimir Gubalovsky

Google has launched a search on online diaries or blogs. The search is carried out not only for the service provided by Google - Blogger service, but for all other blogs that provide information about changes in the form of updates. For today search index Google includes blog entries, starting from June 2005, but Google intends to index and older entries. With the help of the service you can find the right online diary, the author or a separate entry, and in the dedicated chronological interval.

Search in the blogosphere

It is not surprising that Google has released a search on blogs. It's surprising that the company, known for its sharp little on innovation, and recently producing new services and tools almost every week, not suggested that this service has not been offered for users - the search blogs.

Blogs have its own specificity, which highlights this type of sites among all others, and therefore the blog search differs from the traditional search. For comparison: Yandex has released its blog search back in December 2004. And Google simply did not see the specifics that the blogosphere carries in itself (this term has already been established as defining all blogs that exist on the network).

According to TECHNORATI, the total number of blogs on the network has already reached 16.1 million, their number doubles every five months - a new blog is created every 5-7 seconds. Blogs are online diaries - private individuals and largest companies are written and published. Moreover, the most recent blog entries in the blog are the main interest. And large search engines, even so fast as Google, update their indices slowly - they simply do not notice the specifics of the blog and index everything in a row. Traditional search engines, such as Google or Yahoo, build their indexes for web search using automatic search robots that collect everything you get, from all web pages that they will meet. It is not uncommon is the situation when the news on the first page arise last year's news or even older - search system Not always well oriented in time. It is quite natural - she has to work with the date of updating the page, and the page could be updated without any change in content. The search engine cannot be guaranteed to date any Internet page.

"Pink" in the search market

Temporary delays and violations of chronology when working with blogs, which are constantly found in traditional search engines, gave a chance to small search engines. These services focused on the rapid indexing of blogs. They try to track the blog update within a few minutes to make these changes available for search. New services, some of which are not and year, of course, faced with many problems. Technology is still developing, and companies only feel the optimal paths of tracking and sorting blogs. Some services lose many blogs, others - pick up sites that are randomly similar to blogs. On Daypop. There is a small amount of blogs - about 60 thousand, but these blogs selected the site editors as the most interesting from their point of view. Sites similar to Technorati, Feedster, Icerocket (this service for today it was best to index Russian blogs) and Blogpulse, gathered much more blogs - from 15 to 20 million. Search Issuance These systems give much more results, often from rather inconspicuous, but very interesting sources. If TECHNORATI and BLOGPULSE are focused solely on blogs, the Feedster and Icerocket, in addition, offer an option that allows you to search for news from traditional sources - news agencies, online newspapers and other official news content providers.

At the time when Google, Yahoo and Microsoft handle billions of pages, the search for blogs is concentrated on 10 - 20 million sites. Here, search engines use methods that apply only to blogs and are unsuitable for indexing arbitrary sites. As The Wall Street Journal Online writes, Technorati, for example, most often for blog monitoring relies on the "Pinging" mechanism. Most bloggers organize their magazines through services such as Blogger or LiveJournal, which automatically send the Ping message to the search server at the time of changing the blog. The executive director of Technorati David Sifry (David Sifry) says that his company has an agreement with many companies that provide blog hosting (that is, the service for hosting and maintaining blogs) - Technorati gets ping before other search engines. Having received such a message, Technorati immediately updates its search index. Feedster also uses ping monitoring, but besides this, collects updates using RSS-tape (as well as started Google search blogs), in which all accumulated updates are issued with certain frequency. But, using only RSS-issuance and ping message from large blog services, you can lose those important blogs that exist independently. Therefore, IcerOCKET In addition, uses its own search robot, which bypass the network and independently indexes blogs. Search robot It can distinguish a blog from any other site - since blogs have their own characteristic differences. Any blog has a chronological sequence of records, each entry contains an explicitly specified date and title.

Time in hyperspace

Scientific browser Radio "Freedom" Alexander Sergeyev so described the specifics of blogs: "Time has come to blogs or even time. Before blogs, the Internet was a hyper-space, in which there was no time. Sites were created, updates were created, but the time was clearly attended only in news beltsoh, and news tapes are relatively small with all the amount of network. The fact that the blog is necessarily associated with the chronology of records, sets a completely defined structure, which was not before the blog. "

Google missed the blog search, did not become here the first and she has to catch up. In Google, it was probably considered that if the company has a better search engine, then it and blogs index as well as everything else. But it turned out that this is not quite so. The state of affairs in the network changes so quickly that even Google is not enough for all of its lifeliness and mobility to be everywhere first - and the most painful for the company, the fact that she missed the segment of the search market. If Google launched the search blogs a year ago, many companies that rose today on this market segment simply would not arise.